October - December 2014 (Q4) Cross Industry Email Statistics Infographic

Were your contacts more engaged with you as the 2014 year ended?

 

We bring you our cross industry email statistics for October - December 2014, covering:

 

 

  • Accounting

 

 

  • Finance

 

 

  • Legal

 

 

  • Property

 

 

Let's have a look!

infographic_2015_email_stats_Q4_150ppi_v2

 

Interestingly, compared to 2014's Q3, all sectors except for Legal had a drop in their view rates. Were subject lines less effective in the influx of emails in the holiday season?

 

The average click to open rate increased however and opt out's dropped by 0.01%, which shows great engaging content and cleaner lists.

 

So how did your email stats match up?