Web Analytics

Knowing how many visitors your site gets is easy to determine, but knowing WHO is visiting is of much greater value to your business. We close the loop, enabling your sales and relationship teams to understand who is interacting with your web content, providing an insight that directly shortens the sales cycle. Our approach to web analytics is to make sense of all the data generated, giving it real meaning to be used to generate real business.

We have experience working with the major enterprise analytics packages. In particular, Concep’s digital marketing platforms are deeply integrated with world leader analytics provider Omniture and we are members of the Genesis programme.